Summary

Established and maintained a new sales enablement GTM program for Advisory managed services to create and house online a content library of both client-facing and internal assets for multiple solutions/services, technology assets, domains, industries, and offering portfolios.

• Collaborate with solution/product SMEs to create GTM assets, including client-facing product overviews, proposal packs, internal education overviews, sales playbooks, FAQs, client stories, case studies, etc.

  • Establish list of priority content and delivery timeline, communication cadence

  • Tailor messaging to address market changes, client questions and feedback

• Collaborate with various leaders and stakeholders to architect and maintain new internal webpages to house content library and GTM assets for optimized accessibility and findability

• Lead cross-functional team collaboration and project manage other initiatives such as sales campaigns, large RFP responses:

  • Align sales ops, design, marketing, and internal stakeholders on delivery strategy and timeline, ensuring alignment on messaging, brand integrity, and compliance

  • Keep track of deliverables and timelines, manage stakeholders, ensure timely communication, proactively identify challenges to be prioritized by team

• Collaborate with functional leads, technical leads, and delivery teams to create internal and client-facing GTM assets for a Deloitte delivery accelerator platform and its individual modules to articulate capabilities and benefits for ambassadors, sales stakeholders, and clients. Assets include:

  • Platform and module overview slides and decks

  • Short overview videos and longer demo videos, including all script writing/storyboarding, recording, editing, and voiceovers

  • Tailored demo videos, slides to support pursuits